Run a competition to boost your audience

A great marketing tool
Ever thought about running a competition to boost your business and audience reach?  A well thought out competition can be a great marketing tool to include as part of your overall marketing strategy. If it’s difficult to think of what you may want to offer as a prize, especially if you are a business who offers a service, then why not team up with a client or supplier you know, who may be happy to collaborate with you. Running a competition gives you PR coverage, increases your audience reach and enables individuals to engage with your business.

Why run a competition?
Competitions are a fantastic way of marketing your business to the big wide world. This can be done via social media, your website, e-shots, and working with the local press.  If you are a new business, it’s an excellent way of getting your product or service out there and testing the water so to speak!

The prize
The prize must be attractive to your potential audience and obviously the better the prize, the more likely people are to enter the competition. Make sure you let your audience know what the prize is and if you are teaming up with a third party, make sure they are tagged or included in the competition information, so they gain publicity too.

Drawing a winner
To make it fair, a great way of picking a winner is to use Random.org which uses an algorithm to select a random number/winner. People use Random.org for holding drawings, lotteries and sweepstakes.

Gain ‘liker’s and leads
Make sure if you’re running a competition on Facebook, that you adhere to Facebook’s competition rules. When you are posting your competition, make sure as part of the competition that you ask people to ‘like’ and ‘share’ your post as well as whatever you would like them to do as part of entering.  This will increase your number of ‘likes’ on Facebook. Look at running a competition as another way of gaining potential leads and you never know, you may well get an enquiry from your first competition.

Don’t drop off the radar

Best of luck!

 

Business at Buckminster Barn

Buckminster would like to invite you to join them on Thursday 25th October from 1pm. We are holding this event for any local PAs, Administrators, VAs (Virtual Assistants), Event Managers, Project Managers and anyone else who looks after booking meeting rooms, corporate events and private dinners for their business/department or client and is interested in meeting with local businesses. It’s an opportunity to give you all a treat too for all your hard work!

poster batbarn

The day will consist of:

  • Welcome to Buckminster & Barn Tour
    You’ll have the opportunity to see our beautiful Barn, which is positioned within a tranquil and gloriously attractive setting, Buckminster Barn is a sympathetically converted farm building combining distinctly traditional features with stylish contemporary finishing. The oak wooden beams, flag-stone flooring and a wood-burning stove provide for a country life feel. The floor to ceiling windows and opening French doors providing panoramic views over endlessly rolling countryside, a beautiful sight from dusk till dawn! The Barn is perfect for business meetings & conferences, product launches, private dining and corporate parties, birthdays, wakes and christenings.
  • Mini confidence workshop by Emma Kate Dawson Coaching
    Clear, functional boundaries will boost your productivity, reduce frustration and aid good work place dynamics. But do you struggle to find the confidence to set boundaries with your boss or other team members? In this mini workshop we’ll go through a step-by-step process you can use to confidently decide, set and maintain boundaries.
  • Afternoon tea treat
    Join us for a delightful and well-earned afternoon tea with your colleagues and new acquaintances – please inform us of any dietary requirements by emailing events@buckminster.co.uk.
  • Networking session
    They’ll be an opportunity to network with attendees during the afternoon and gain new contacts for your business.

BOOK YOUR TICKET HERE